Customer-first approach

Our innovation methods are customer-first. Digital insurance is our sweet-spot. 

Smarter design in 3 steps 

Our design approach is customer-first, influenced by Design Thinking. It's the smart choice for innovation but the principles are relevant and easily adapted for digital transformation. 



#1 LEARN (2+ WEEKS)

Too many ventures are based on market assumption and customers consulted too late. Our approach is customer-first drawing on Design Thinking principles. We observe, empathise and co-create with target customers to clarify issues and design solutions. It's the open-minded start every venture needs.

#2 CREATE (2+ WEEKS)

Creating a prototype is the fastest and lowest-cost way to get customer feedback, validate design schemes and gain alignment with stakeholders. Our prototypes range from story-boards to full digital mock-ups. Insights inform further design work and business casing. 

#3 GROW (TIMING VARIES)

With customer validation we produce a Minimum Viable Product (MVP) typically delivered Agile. Effort time-boxed into 1 or 2 week sprints. A pacey test & learn release cycle is recommended to iterate features, optimise performance and drive results early. All hosting & support provided as required.

NEED a start-point?

Give us a call to discuss your innovation or digital transformation challenge. For innovation briefs specifically you might want to consider our starter packages.

More about starter packages >


Award-winning digital delivery

We've created a huge range of websites and applications over the last 15 years for some of the biggest brands and organisations globally - and we've won multiple awards in the process.



PERSONA-BASED DESIGN

Design and content recommendations are guided by personas, validated through customer research. We have strong credentials in User Experience and Interface Design. Smart design principles ensure customer validation at every stage of the design cycle. 

KEY TECHNOLOGIES

Key technologies are .Net and Python. We support leading content management solutions Sitecore, Umbraco and Django. Full front-end capabilities support responsive web builds and mobile applications. We also have our own digital platforms.

SITECORE EXPERIENCE ENGINE

Sitecore has set the bar for personalisation and omni-channel nurture from a single platform. We are a Sitecore Silver Partner with many large corporate and global implementations to our name.

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HOSTING & SUPPORT

We offer a range of enterprise hosting and support & maintenance packages in partnership with Google. Infinite scalability. We are ISO 27001 accredited.