Digital transformation


Iterative design approach

We have the tools, design expertise, and test-driven approach to create digital experiences that your customers will love and that will do wonders for your business - boosting your brand and unlocking improved performance. 

Big picture principles

For your innovation to be successful, your customers need to love and value your approach. Your business will need to derive a viable financial or strategic return, and your concept will need to be technically feasible. We're here to find you design solutions that make Desirability, Viability and Feasibility happen.

Innovation toolkit

Our innovation techniques help your business ask the right design questions and shape the best-fit proposition. Run your own internal sessions using our toolkit or get our experts involved.

Rapid prototyping

We prototype early to test proposition and primary customer flows to ensure optimal journeys.  Mobile-first prototypes gain invaluable customer feedback quickly with the minimum of investment.

Structured approach

We focus on the features that matter most to your business. User stories and information hierarchies are shaped based on insights, to deliver the best possible outcomes for customers and your business.

A wise man once said

"The faster we make our ideas tangible, the sooner we can evaluate them, refine them, and zero in on the best solution"

Tim Brown, Change by Design

Hi-fidelity prototypes

Hi-fidelity prototypes are used for later-stage testing to validate more granular interactions. These can also be valuable for senior stakeholder buy-in, business casing, and bidding for funding.

Creative executions

We have an award-winning record in branding schemes, with applications for both digital and non-digital settings.  

Always superb design from Pancentric and the team are great to deal with. Highly recommend.
Jenny Lane
Head of Marketing, Thomas Miller Group
The best in CX and UX design

Awesome design outcomes

From service apps to multi-site brochureware estates, our designs take businesses to the next level.

The Shard - multiscreen - website design and build
Moneyfacts - website redesign
Libra homescreen
Thomas Miller Group - group insurance brochure website
Oxfordbus - design and build
OCS - website umbraco design and build
British Friendly - quote and buy website
Grainger - property website design and build
Grainger - mobile responsive websites
Marsh - Insurance website design
The Shard - website design and build

Multiple brands?

Are you a group organisation looking for design freedom for your individual brands, but a unified standard across your web estate? Our team has the design expertise and flexible templating tools to make this design challenge an easy-to-manage reality, consolidating your multi-brand estate within a single platform.

Interested in our Design services?

Call us on 020 7099 6370 or complete the form below and we will be in touch.