Enabler Email Feature Toolkit

Advanced Email Software Features

Explore the powerful tools built to drive your marketing—from advanced automation and personalisation to in-depth data insights.

Your Complete Email Toolkit

Enabler has a feature for every email strategy.  Go deep on the capabilities that make Enabler a market-leading email platform.  From drag-and-drop simplicity to complex, data-driven automation, find the exact tools you need to elevate your email strategy.

Email Template Design

Build beautiful, on-brand, mobile-responsive emails fast, and in the way that suits you, with our flexible drag-and-drop and HTML editors.

Personalisation

Go beyond "Hi [First Name]".  Use dynamic content, advanced merge tags, and segmentation to deliver truly relevant messages proven to boost engagement.

Marketing Automation

Put your marketing on autopilot. Use our automation workflows to build powerful journeys that save time, nurture leads, and drive conversions 24/7.

Forms, Surveys & Micro-Sites

Capture valuable first-party data and create seamless journeys with our integrated forms, branching surveys, and micro-site landing pages.

Reporting & Insights

Stop the guess work. Our integrated reporting suite and engagement scoring, that help you understand your audience and make smarter, data-driven decisions.

GDPR & Governance

Send with total confidence. Our platform's built-in GDPR tools, from secure double opt-in to one-click data reports, make compliance simple and stress-free.

FLEXIBLE EMAIL CREATION

Email Template Design

Build On-Brand Emails, Your Way

Enabler delivers you creative freedom and total brand control. Your teams get flexible design tools to create mobile-responsive emails with ease, including a drag-and-drop builder packed with a rich media library (images, GIFs, tables, videos, etc) and an HTML editor for pixel-perfect precision.

Our smart "multi-instance" architecture is your solution to brand chaos. Operate multiple, dedicated instances for brands or divisions in one umbrella account, each with its own templates, assets and audiences. Efficiently manage your portfolio and ensure every email sent is professional and on-brand.

Drag & Drop Builder

HTML Editor & Importer

Plain Text Editor

Campaign Asset Folders

Flexible Design Layouts

Free Media Libraries

Device-Specific Displays

Preview & Test Sends
Messaging At Scale

Email Personalisation 

Intelligently Target Your Audience

Go beyond basic mail merge. Today's customers expect a truly individualised experience, and our platform makes it easy to deliver that 1-to-1 relevance at scale. You can leverage any data point you hold - from location and purchase history to recent engagement—to power Enabler's dynamic content engine. This allows you to serve unique content, offers, and subject lines to infinite audience segments, all within a single campaign. The result is a 1-to-1 conversation that feels personal, builds loyalty, and measurably boosts engagement and conversions.

Custom Merge Fields

Dynamic Content Blocks

Personalised Subject Lines

Advanced Data Segmentation

Trackable Custom Links

'Preview as Contact' Tool

Personalised Sender Profiles

CRM & External Data Integration
Marketing on Auto-Pilot

Marketing Automation

Build Smarter Customer Journeys

Enabler's powerful automation suite empowers you to build and execute complex, multi-step customer lifecycles. Create sophisticated, rule-based automation "Steps" based on any trigger - from form submissions and date-drive events, to audience actions (or inaction).

Use the Campaign Planner to visually schedule all template sends over time, ensuring every customer touchpoint is covered. From complex onboarding programs to simple renewals, you can monitor all workflow activity in real-time, get performance reports on every step, and let Enabler do the heavy lifting to save time and drive conversions 24/7.

Rule-Based 'Step' Builder

Advanced Trigger Engine

Visual Campaign Planner

Split Testing

Audience & Data Filters

Real-Time Workflow Logs

Automation Reporting

Duplicate & Re-Send Rules
Lead & Data Capture

Forms, Polls, Surveys & Landing Pages

Capture the information that matters

Our integrated suite of interactive tools helps you effortlessly capture first-party data.  Build branded forms, smart surveys with branching & randomisation, or quick polls, and deploy them in-email or embedded on your site.  All submissions automatically sync to Enabler's CRM, updating contact records which can then trigger new automation campaigns.  You can also pre-populate fields using existing data for a seamless user experience.  Bring it all together on dedicated, multi-page microsites and landing pages, all from one unified platform.

Embeddable Forms

Advanced Survey Builder

Branching & Randomising

Automation Triggers

Quick-Fire Poll Builder

Pre-Populate Contact Data

CRM Data Sync

API & Third Party Integration
Actionable Business Intelligence

Reporting & Analytics

Data is your most valuable asset

Enabler boasts a full reporting suite featuring over 25 distinct reports - from high-level dashboards to deep-dive analytics - providing a 360-degree view of campaign performance and customer engagement. Our multi-instance architecture lets you roll up reports for your entire portfolio or analyze a single brand, while granular user permissions ensure teams only see relevant data. Go beyond simple open rates: use our engagement scorer to identify your best contacts, analyze demographic and behavioral trends (like day-of-week and response tails), and build powerful, reusable segments for your next send.

Over 25 Report Types

Advanced Audience Filters

Campaign Comparisons

Engagement & Lead Scoring

'Best Time to Send' Analysis

Device & Geolocation Analysis

Demographic Analysis

Contact Audit Trail & History
Enterprise-grade Compliance

GDPR & Governance

Email security you can trust

For enterprise organisations, security and data governance are non-negotiable. Our platform is ISO 27001 certified and hosted on the secure Google Cloud Platform to give you complete peace of mind. We provide robust, built-in tools to simplify all aspects of your GDPR obligations, from managing subscriber consent status (like opt-ins and double opt-ins) to setting automatic data cleansing rules. You can instantly generate a one-click Data Protection Report for any user request, and every contact record includes a complete, un-editable Audit Trail of all activity and data changes.

ISO 27001 Certified

Google Cloud Hosted

Data Protection Reports

Granular Consent Management

Automatic Data Cleansing

Full Contact Audit Trail

Secure Double Opt-In

Protected Infrastructure
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