Automated email comms, working around the clock, throughout the year, can dramatically improve quote conversion and wider KPIs across the customer lifecycle, with low effort on your part once configured. The sooner you start, the sooner you realise the benefits. Specialist solution Enabler (sister platform to Go-Insur) is the way to do it, and is already used by many UK leading insurers, delivering successful uplift results.
Increase quote conversion. Upweight comms to improve your lifecycle metrics.
Use Enabler's dynamic content to merge any variety of your data into your emails. Automatically personalise subject lines and/or email content to each customer, increasing the relevance and impact of your email communications. Split-test different executions and automate long-term programmes using trigger events based on customer actions or inaction. Manage delegated sends from sales teams centrally.
Upload your own HTML emails or our design experts can create email templates and manage customer nurture campaigns for you. Enabler's self-serve Drag-and-Drop feature allows for fast email creation in-house. Training and helpdesk on hand.
Keep tabs on email performance with a range of dashboard reports. Create alerts for frontline teams to act quickly on customer requests.
Using Enabler, PetPlan were able to automate their entire customer nurture lifecycle. They built highly personalised campaigns with ease, that dynamically generated email content unique to each customer. This was powered by Enabler's advanced data merge fields fed by a custom-built API with PetPlan's CRM.
Enabler's enterprise-level automation and personalisation has helped Allianz PetPlan greatly improve efficiency and achieve a major performance uplift.
We can create your account today. Upload customer data and run campaigns in days.
Ready-to-use APIs for CRM. Our team will configure your automation programmes.
Training and support always available from our award-winning UK support team.
This is a specialist insurance email solution powered by our sister platform, Enabler. It is designed to automate communications across the entire policy lifecycle, dramatically improving KPIs like quote conversion and renewals. It can be used standalone or integrated directly with your CRM.
You can automate communications for every critical stage, including: Lead generation, Quote conversion, QNTU (Quote Not Taken Up) campaigns, On-boarding emails, Lifecycle nurture servicing, and specialized communications for channels like vet or agent networks.
The platform uses dynamic content to merge unlimited customer data fields into your emails. This allows for automatically personalized subject lines and content, increasing the relevance and impact of communications far beyond basic mail merge.
Key features include:
All tools are designed for self-serve admin.
The solution offers a 'Fast-start' implementation. We can configure your account quickly, allowing you to upload customer data and start running your automated campaigns within days, rather than weeks or months.
Yes, we offer flexible support. You can use Enabler's self-serve Drag-and-Drop studio, upload your own HTML templates, or utilize our design experts who can create pixel-perfect email templates and manage full customer nurture campaigns for you.
Yes. The solution is already used by leading UK insurers, including RSA, NIG and Direct Line Group, with acase study for Allianz PetPlan, where extensive email automation and dynamically generated content delivered major performance uplift and process efficiencies.